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PIE Webinar - Managing Local Markets


Join us for a Webinar on March 23

Join us for a free webinar on March 23, 2011

This Performance Improvement Exchange (PIE) topic is Managing Local Markets by leveraging existing information and technology you probably already have in place. This web session is targeted at financial institutions who have good customer/member and market information but: (1) are challenged with growing and retaining the membership, (2) need to do a better job of product penetration and product utilization (3) want to invest in their staff to be more competitive in each local market.

More specifically, this session will discuss the following:

Who are our most valuable customers/members?
In which segments are we most successful?
Who should we target for relationship expansion?
Where do we have retention risk?
How should our staff resources be allocated?
What strategies—Retention, Expansion, Attraction, Channel Management—should we apply?

The facilitator for this session is Deb Smith. Deb has over 20 years experience in financial services and consulting. She served as Senior Vice President of Marketing for KeyCorp's six state western region. As a Managing Principal at Carreker Corp, Deb led large organizational change initiatives with clients such as HSBC, Westpac and Standard Bank of South Africa.


Title: PIE Webinar - Managing Local Markets

Date: Wednesday, March 23, 2011

Time: 2:00 PM - 3:00 PM EDT

After registering you will receive a confirmation email containing information about joining the Webinar.


System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server

Macintosh®-based attendees
Required: Mac OS® X 10.4.11 (Tiger®) or newer


Space is limited.
Reserve your Webinar seat now at:
https://www1.gotomeeting.com/register/571693400




 

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